Start-up

SERVICES FOR SALON START-UP BUSINESSE

Starting a business is an exciting journey, and helping bring someone’s vision to life is incredibly rewarding. With 20 years of industry experience, from salon floor work to senior management, there’s a deep understanding of salon business models, including branding, marketing, budgeting, and expansion.

Having launched a beauty start-up, the challenges of going solo are well understood. For those needing guidance, VR Beauty Consulting offers tailored start-up services, both before and after opening, providing essential support through the launch and beyond.

 

PRE OPENING

FEASIBILITY STUDY

Before investing your hard-earned money into your new salon, it is extremely wise to have an expert take you through the feasibility process which entails a total rundown of the viability of your salon.

  • Opportunity
    • Problem & Solution
    • Brand Positioning
    • Target Market
    • Competition
    • SWOT Analysis
  • Execution
    • Marketing & Sales
    • Operations (Locations (provided by the client) & Facilities; Products, Equipment & Tools; Pricing)
  • Company (Overview & Team)
  • Financial Plan
    • Forecast (Key Assumptions for 3 Years + Potential Upsides)
    • Revenue by Month
    • Expenses by Month
    • Net Profit (or Loss) by Year
  • Statement
    • Projected Profit & Loss
    • Projected Balance Sheet
    • Projected Cash Flow Statement

 SPACE AND FUNCTIONALITY

  • Concept Creation/Space & Functionality/Store Design in collaboration with a Concept Design Agency

 SERVICES SELECTION

  • Determining services offering
  • Creation of menu & treatments

PROCUREMENT AND INVENTORY SET-UP

  • Sourcing, identification and selection of valuable supply partners.
  • Proper planning and categorization of direct and indirect material purchases.
  • Forecasting, supply planning and preparation of purchase orders.
  • Submission of purchase orders to suppliers and coordination with stakeholders to ensure efficient and timely delivery.
  • Provide guidelines and oversee the inventory database set-up and the creation / addition of products, with accurate information, into the database.
  • Provide guidelines and training on proper record keeping, accuracy of system entries of purchases, material consumption transactions, and other back-office inventory related transactions.

DEVELOP CUSTOMIZED STANDARD OPERATIONS MANUAL

The day-to-day operations of a beauty salon require skills such as communications, training and development, staff management and quality control to name only a few. Drawing on my years of experience running salons I will create a customized Standard Operations Manual customized for your particular salon and set the standard you wish to achieve every day.

The Customized Standard Operations Manual includes:

  • Health & Safety
  • The Client Journey: How to deliver ultimate customer experience
  • The Team Structure
  • Job Descriptions
  • HR Policies & Procedures
  • Operations Policies & Procedures
  • Consultation Forms
  • Waivers

SOFT SKILLS TRAINING

  • Client Journey Training

The Client Journey training programme will teach your employees how to deliver outstanding customer service in all areas of your business, and how to establish and develop the best standards in the key areas of health and safety, appointment booking, welcoming standards, nail and hair services, the treatment room and when the client leaves the salon.  This training includes animated videos, board games and role plays to ensure that the salon employees learn in a fun and engaging manner.

  • Selling Skills Training

Our training in Selling Skills is about developing effective selling skills that will build loyalty and trust, create long term impact and enhance your brand’s reputation. Topics included in the training program include types of clients, the selling process, upselling and cross-selling, selling on the telephone, and closing the sale. This training includes role plays and an engaging and highly educational board game.

  • Handling Customer Complaints Training

Our Handling Customer Complaints training programme provides your salon employees with the necessary tools and tactics to turn complaints into opportunities. This training includes role plays, discussing real life scenarios and an engaging game related to the training content.

POST OPENIN

MONTHLY FINANCIAL REVIEWS

If done correctly, regular financial reviews can prevent a lot of wasted resources. Find out exactly where you are spending too much, which marketing strategies are working (and which ones aren’t), and leverage our experience to plan your next approach.

OPERATIONAL, MARKETING, AND HR SUPPORT

We want to help you overcome any obstacles that may exist between you and success. Whether the bottleneck is in marketing, HR, or operations, we can help you identify them and accelerate beyond your obstacles and back to success!

MYSTERY SHOPPING

Quality control is sometimes not possible without detailed insider information. Mystery shoppers can give you an insight into the experience your customers are receiving when they visit your salon, so you can reward your team and keep service value high.

BUSINESS COACHING

Whether you are seeking an experienced coach, or wish to develop management team’s capabilities, our Business Coaching service will meet you where you are at, both in terms of capability and understanding, and together we will work towards achieving of the ultimate goal: a successful and profitable salon!